Aduarius now speaks Brazil
Brazil just became the biggest story in iGaming, and it rewards operators who look like they belong there. So we built a dedicated Brazil style into Aduarius, our AI ad-creative tool.
Brazil is the story in iGaming right now. In its first regulated year the market produced R$37 billion in gross gaming revenue and became the fifth-largest betting market in the world. Twenty-five million people are betting, deposits run on Pix, and dozens of licensed operators are competing for the same players from day one.
Why we built a Brazil style
That kind of market rewards operators who show up looking like they belong. So we added a dedicated Brazil style to Aduarius, our AI tool that turns a brief into on-brand ad creative in seconds.
What the Brazil style is built on
The Brazil style is built around the visual language a Brazilian audience recognises instantly: the verde-e-ouro green and gold, football, carnival energy, and the lucky-win, gold-coin motifs that performance creative in this market leans on. It's a full style, not a colour swap, tuned so every banner, hero and promo lands on-brand for Brazil by default. Teams can generate localised creative in volume without a designer redrawing each one.
It sits alongside our other market and vertical styles, each drawn deliberately apart so a Brazil banner never reads like a crypto or fortune one.
The full thinking, and where to try it
Our founder, Vladimir Zeltyn, wrote the full thinking behind it, including the market read and the design decisions: Designing a Brazil style for iGaming ad creative.
Aduarius is live, with the Brazil style ready to use. Try it at aduarius.com.
ClefDev Studio
We are a design studio working with iGaming, Web3 and fintech brands. Notes from the studio are written by the people working on the projects, not by a content team.
