Ship beats polish
A live product teaches us more than ten weeks of refinement. We design to ship, then iterate from real data.
About ClefDev
A studio built for products that ship
ClefDev is a design and development studio based in Riga, Latvia. We build product UI, brand systems and frontend for iGaming, Web3, fintech and consumer products that need to go live, not just look good in a deck.
What we believe
Five rules we keep
Systems, not screens
Tokens, components, themes from day one. A pile of screens is debt. A system is leverage.
Production-ready by default
Documented Figma, edge cases mapped, dev brief included. Engineers should never have to guess.
One team, no relay
Designers and developers in the same project, the same Figma, the same conversation. No handoff cliff.
Industry depth
iGaming, Web3, fintech are not generic UI. Real depth in each lets us skip the months others spend learning.
Honest about scope
We say no to projects that should not exist, and yes to scope that includes the part everyone else skips.
By the numbers
A few markers from the last five years - what we built, where it landed and who we built it with.
120+
Projects shipped
12
Countries reached
5
Years operating
How we work
Four steps from brief to live
01
Discovery
Stakeholder, audience and product audit. Markets, providers, constraints and what done looks like.
02
Strategy
Information architecture, flows, success metrics. A plan we both sign before any pixel moves.
03
Design & build
Brand, UI, system and optional frontend in one engagement. No handoff cliff between teams.
04
Ship & iterate
Launch, measure, refine. Retainers available for teams that want a long-running design partner.
Have a project to ship?
Tell us the brand, the audience and the timeline. We will come back within 12 hours with next steps.